11 Money Secrets shared by a $100M CEO

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If you’re interested in starting your dream business, and advice on how to drive revenue and save time for yourself, you should read my book: https://www.myoutdesk.com/scale/

00:00 Intro and why people don’t talk about money 01:11 1 - It’s not about the money, it’s about the scorecard 02:06 2 - Revenue is like the air that you breathe 03:06 3 - Cashflow and Cashflow Management 03:40 The issues with cashflow 04:32 4 - Model 05:56 5 - Financial Model 06:05 The Measures of a Financial Model 07:35 6 - Financial Metrics 09:54 7 - Principles on Data 10:44 8 - Vendors and their Financial Mindset 13:06 9 - Make sure your generals view money the same way you view money 13:33 10 - Money is a tool 14:27 11 - Spend more soft currency

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